In this day and age when the average internet user’s online presence is mostly restricted to social media sites where the main form of interaction is clicking/tapping on “like” and “fave” buttons on a mobile screen, having an online identity like your own website seems like an extravagance, particularly when you choose to own a domain name and pay for hosting. But there are still many of us who remember a time before social media took over the online landscape and personal sites/blogs were still in vogue. There are a surprising number of people who still blog regularly, though the visibility of the blogging landscape has shrunk, mainly due to the focus on big-brand social platforms.
One of the fundamental decisions when you decide to create a website is whether to make it a static content site or a dynamic site. My brother has written a good article on this subject, in which he explains the pros and cons of each approach. He himself chose to create a static website which is generated offline through a website generation tool.
For this website, I chose to use WordPress, a popular dynamic blogging platform rather than create or generate a site with static pages. Why? Because I think interacting with readers is a big deal and having the ability to receive and record comments on-site is a better way to engage with readers than through social media. I understand that the modern approach to user interactivity is to outsource comments and likes to social media and going with the flow, but I feel that there is some value in having comments and interaction on the site itself. Not only is it easier to follow the discussion which is on the same page as the content, but it also preserves and focuses the discussion in a way that social media cannot. And this way, the website or blog owner has full editorial and moderation control which is lost when the discussion is moved off-site.
I know it’s hard to get readers to engage in this way these days and it does feel like an uphill battle having to maintain a commenting system, especially when it comes to fighting spam. But still, for whatever it is worth, I choose to keep that option open and encourage readers to comment on this blog. Good, thoughtful comments add immense value to content and I would prefer such feedback to a hundred likes on FaceBook any day.
Most of us associate blockchain technology with cryptocurrencies and I guess that’s the most visible use of that technology today. However, while doing some reading on cryptocurrency-related technologies, I found that blockchains can be used for a lot more than that. Wikipedia defines blockchain as
a growing list of records, called blocks, that are linked using cryptography. Each block contains a cryptographic hash of the previous block, a timestamp, and transaction data (generally represented as a Merkle tree).
Yes, records that can store any data, including cryptocurrency, so the potential is limitless. Since each record’s hash and timestamp is stored in the subsequent record, this makes tampering with records well nigh impossible. A distributed, public blockchain makes it impossible for any one entity to claim ownership or delete the blockchain. Anyway, a description of the full technology behind blockchain is available in many sources including Wikipedia, and this is not my place to elaborate on that. Do read this brief but non-techie introduction to blockchain for more.
What I did find interesting one extremely interesting application of blockchain technology – effectively permanent domain names that can be associated with a crypto wallet serving websites that are stored permanently on the InterPlanetary File System or similar distributed peer-to-peer file storage protocols, effectively making censorship hard to impossible. Getting started seems to be easy – Unstoppable Domains, one such provider of blockchain domain names (with the .crypto and .zil domain extensions) has reasonably simple instructions on how to get started with hosting such websites. You can also use the Ethereum Name Service to purchase .eth domains. I don’t claim to understand how all of this works, but I can sense the potential of such technologies.
The biggest downsides, as far I can understand, with this newly emerging technology are:
- Blockchain domains are independent of the regular DNS that powers the world wide web. Currently you cannot just type a blockchain domain name in any regular browser and expect it to resolve, the exception being Opera which can resolve .crypto names natively. Naturally your website will be unavailable for discovery on search engines and people will need to install a browser plugin to view your domain, effectively severely limiting your potential audience.
- Once you put content on IPFS, it cannot be deleted, ever. By its very nature, IPFS is about permanent storage. On the other hand, normal websites can be deleted from a single location (your web host), though search engines/archivers might have cached (portions of) your website. The legal and ethical challenges of such content permanency is also huge.
- With current technology it appears that only static files can be served through the IPFS, and so naturally you cannot host dynamic sites like blogs or CMSes which run on PHP or host any web applications that require any dynamic server-side technologies.
- On a more non-technical note, the very legality of cryptocurrencies and cryptographic enabled blockchain technologies in many parts of the world is a huge grey area, especially with regulators keen to assert their authority over all content and transactions on the Internet. Now that is bound to have a more chilling effect on adoption than any technological hurdle. Governments hate strong cryptography because encryption effectively makes it harder to monitor and regulate online activities.
To my mind, the above limitations are quite non-trivial and it appears that, the main use of blockchain domains at present is providing simple human readable alternatives to long cryptocurrency wallet IDs.